The primary objective of any project is reaching a target audience. Shaping the public’s mind while securing its trust is the ultimate goal. Our communications experts advise clients on image making, reputation building, communications strategies, and campaign implementation approaches.
For development projects, we design communication tools with high social impact and produce events, working closely with each client on the format design so that their vision manifests and maps back to goals and objectives. Our consultants have experience producing books, documentary films, training videos, outdoor screenings, exhibits, benefits, festivals, and culturally appropriate community outreach campaigns that have a solid impact.
Samples of the unique media tools we conceived for advocacy and social marketing campaigns include the book Haiti from Below, which Ayiti Nexus launched in December 2012. It is helping to generate awareness on Haiti’s marine resources and to keep the environment relevant on the development agenda.
In the prospecting phase, Ayiti Nexus provides support with ground logistics, market research (feasibility studies, surveys, focus groups), proposal development, and strategic partnerships – i.e. linking cross sector players in high value alliances that facilitate project start-up and implementation.
Clients already established in Haiti seek similar support when entering a new region or bringing new services or products to the market. We guide clients through the successful launch of their project or business venture, so that they can focus on meeting their objectives, and fully exploring growth opportunities in Haiti.
In the implementation phase, our clients seek our expertise to enhance, develop and manage projects. For instance, our firm has customized workshops and trainings, organized high profile program launches, and conducted research meant to facilitate programmatic decision-making. Ayiti Nexus consultants also design methodologies, develop tools and conduct assessments to measure the impact of programs on the ground.
Our hands-on approach ensures that our firm maintains healthy relationships with the community, as we strive to turn ideas into thriving projects.
To view examples of our work click here.